WE DEVELOP INNOVATIVE BEVERAGE BRANDS FOR THE NEXT GENERATION OF DRINKERS.
Born in Austin, TX. BeatBox Beverages is a collection of millennial founders and established industry veterans developing innovative beverage brands for the next generation of drinkers. BeatBox Beverages was founded on the belief that future generations will continue to demand products that authentically connect with their lifestyle. Our mission is to create cutting-edge beverage brands that speak to innovative individuals.
Title: Consumer Insights Manager
FLSA Classification: Exempt
Department: Insights & Analytics
Reports to: Category and Consumer Insights Director
Date: 12/2024
Salary: $90K-$112,500k + bonus
The Consumer Insights Manager will play a pivotal role in driving consumer-centric decision-making at BeatBox Beverages. As a key member of the insights team, this role will be responsible for leading the day-to-day operations of the consumer insights function, while also managing Consumer Insights Analyst(s). This individual will be instrumental in uncovering actionable insights through innovative research methodologies, managing research projects end-to-end, and delivering impactful findings to stakeholders across the organization.
Key Responsibilities:
Team Leadership: Manage and mentor Consumer Insights Analyst(s), fostering professional development and ensuring the delivery of high-quality insights.
Research Execution: Design, execute, and oversee qualitative and quantitative and qualitative research studies using a variety of methodologies.
Vendor and Tool Management: Collaborate with external research vendors to ensure timely and accurate project delivery; manage DIY research tools for efficient execution of smaller-scale projects.
Stakeholder Engagement: Present research findings and actionable recommendations to cross-functional teams, including marketing, sales, and product development, to influence strategic initiatives.
Data Integration: Synthesize primary and secondary data sources to provide a holistic view of consumer behavior, preferences, and trends in the alcoholic beverage market.
Strategic Collaboration: Partner with the Director of Category and Consumer Insights to align research initiatives with business goals and category strategies.
Continuous Improvement: Identify opportunities to innovate and enhance the consumer insights function, ensuring best practices and cutting-edge methodologies are utilized.
Qualifications & Experience:
This role offers a unique opportunity to shape the consumer insights function and make a significant impact on the company's growth and success in the competitive alcoholic beverage market.
BeatBox Beverages provides a fair and equal employment opportunity regardless of race, color, religion, national origin, gender, pregnancy, sexual orientation, gender identity/expression, age, marital status, disability, or any other legally protected characteristic. BeatBox Beverages hires and promotes individuals solely based on qualifications for the position to be filled and business needs.
Born in Austin, TX. BeatBox Beverages is a collection of millennial founders and established industry veterans developing innovative beverage brands for the next generation of drinkers. BeatBox Beverages was founded on the belief that future generations will continue to demand products that authentically connect with their lifestyle. Our mission is to create cutting-edge beverage brands that speak to innovative individuals.
Title: Consumer Insights Manager
FLSA Classification: Exempt
Department: Insights & Analytics
Reports to: Category and Consumer Insights Director
Date: 12/2024
Salary: $90K-$112,500k + bonus
The Consumer Insights Manager will play a pivotal role in driving consumer-centric decision-making at BeatBox Beverages. As a key member of the insights team, this role will be responsible for leading the day-to-day operations of the consumer insights function, while also managing Consumer Insights Analyst(s). This individual will be instrumental in uncovering actionable insights through innovative research methodologies, managing research projects end-to-end, and delivering impactful findings to stakeholders across the organization.
Key Responsibilities:
Team Leadership: Manage and mentor Consumer Insights Analyst(s), fostering professional development and ensuring the delivery of high-quality insights.
Research Execution: Design, execute, and oversee qualitative and quantitative and qualitative research studies using a variety of methodologies.
Vendor and Tool Management: Collaborate with external research vendors to ensure timely and accurate project delivery; manage DIY research tools for efficient execution of smaller-scale projects.
Stakeholder Engagement: Present research findings and actionable recommendations to cross-functional teams, including marketing, sales, and product development, to influence strategic initiatives.
Data Integration: Synthesize primary and secondary data sources to provide a holistic view of consumer behavior, preferences, and trends in the alcoholic beverage market.
Strategic Collaboration: Partner with the Director of Category and Consumer Insights to align research initiatives with business goals and category strategies.
Continuous Improvement: Identify opportunities to innovate and enhance the consumer insights function, ensuring best practices and cutting-edge methodologies are utilized.
Qualifications & Experience:
- Proven experience in a consumer insights or market research role, preferably within the CPG or alcoholic beverage industry (5+ years experience required).
- Strong expertise in both qualitative and quantitative research methodologies.
- Demonstrated ability to manage multiple projects simultaneously in a fast-paced environment.
- Exceptional communication and presentation skills, with the ability to distill complex data into clear, actionable insights.
- Experience managing and developing team members.
- Proficiency in managing research vendors and using DIY research platforms.
- A collaborative mindset with a passion for understanding consumer behavior and influencing business strategy.
- Management experience is a plus.
- Expert in Microsoft Excel. Proficient in Microsoft PowerPoint and Google Slides.
- Experience with Numerator is a plus.
- Bachelor's degree (B. A.) from four-year College or university. Preferred degrees include Business, Mathematics, Economics, or Data Analytics.
This role offers a unique opportunity to shape the consumer insights function and make a significant impact on the company's growth and success in the competitive alcoholic beverage market.
BeatBox Beverages provides a fair and equal employment opportunity regardless of race, color, religion, national origin, gender, pregnancy, sexual orientation, gender identity/expression, age, marital status, disability, or any other legally protected characteristic. BeatBox Beverages hires and promotes individuals solely based on qualifications for the position to be filled and business needs.